Multi touch attribution

Your revenue connected to all your marketing touch points

Spectacle connects revenue to every marketing interaction in your customer journey —from first click to closed deal—. See which combinations of keywords, campaigns, and touchpoints create high-value subscribers. Drive smarter budget allocation decisions with accurate attribution data. Built specifically for SaaS and subscription businesses. Stop guessing which marketing efforts matter and start optimizing for customers who stay

Easily uncover winners with a 360° view of your data

Say goodbye to inconvenient and error prone spreadsheets. Slice and dice your data by every dimension in just a view clicks to find the actual value drivers in your marketing campaigns.

Plugged in

Connect and sit back

Auto-sync revenue

Connect Stripe, Lemon Squeezy, Hubspot or other sources to seamlessly sync revenue data to Spectacle

Auto-sync ad networks

Sync spend and performance data from ad networks like Google Ads, LinkedIn Ads, Reddit Ads and many more to Spectacle to see real ROAS

Automatic currency conversion

Ad spend and revenue in more than one currency? No problem! Spectacle will automatically convert these with historic exchange rates, giving you data you can actually compare.

Tailored

Insights to support your unique sales process

A model for every occasion

Whether you want to analyze how your marketing efforts influence top/bottom of funnel (first/last click attribution) or if you want get a more holistic view (U-Shaped or Linear attribution), Spectacle has you covered.

LTV Attribution

Know the true ROAS and LTV of every ad dollar you spend, allowing you to optimize budgets based on actual business impact.

B2B journey tracking

With organization level attribution, customer journeys of multiple individuals within the same company are automatically merged, revealing the full path to purchase.